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Article Marketing: One Of The Excellent Ways To Promote Your Web Design Business

Design

Articles have gone a long way from merely being a part of web content to a web marketing medium. Article marketing for web design business can help you gain traffic and higher search engine ranking – especially if the articles are highly optimized based on the theme of the websites you are promoting.

Web designers are part artist and part tech-geek. They’re not only responsible for the look of a website, but also the functions. Web designers aren’t required to have any specific training or certification as long as they have the skills to design a site. Although it’s not necessarily a requirement, a knowledge of coding and programming can increase opportunities and income.

Web Design Business

It’s not enough to add a vague “Web Developer” title to your LinkedIn profile. If you want to build clout, you need to specialize. Once you’ve established your niche (and it’s ok to play around with this after the fact), make sure you’re communicating this on your portfolio website and other online mediums.

  1. Articles To Promote Web Design Business
  2. How Articles Can Help Web Design Businesses?

1. Articles To Promote Web Design Business

Will articles still be effective for web design businesses? How can articles help a web design business gain online presence and visibility? Will a web design business get the same positive results of article marketing just like any other websites? Believe it or not, the answer to these questions is “yes”.

How you may ask. It’s simple. If you are a web design business owner and not getting the site traffic you think your website deserves, try to evaluate your site. If you think your web design service is good, you have several referrals from fully satisfied web design clients and even have testimonials on your website, but still getting low site traffic, what you need are articles.

2. How Articles Can Help Web Design Businesses?

Web Design Business

One of the most excellent ways to promote your web design business on the ever-competitive world of the internet is to write and submit articles. If you are not an expert writer, then find a professional journalist to do the job for you. Whether you write the articles yourself or hire someone, make sure that you still stick to the point that the articles should be optimized.

The articles that you write or you ask someone to write about should be all about web design, web design services, web design experts and other topics which pertain to your web design business. The article should contain relevant keywords and keyword phrases that point out to web design in general and to your web design service in particular.

The articles must be direct to the point, informative, optimized and simple. It should point out one clear point – in this case, the need for a professional web design service. The articles should be submitted to article directories and other websites offering the same service as your own website.

Aside from article submission to article directories, you can also squeeze a page on your website. The page should contain the optimized web design article. Then send your site visitors to this page. Remember though that the article should be highly convincing so as to bring out a positive response from its readers.